Successful Startup Event Management: Challenges, Tools, & Tactics

There is no argument here – running a startup event is a massive undertaking on multiple levels.  Moreover a good event needs an effective online presence and fantastic on-the-ground execution. The dance between marketing and execution can only be accomplished by top notch management. Here’s how to get started and dig into the foundational aspects … Read more

Viraltag Review: How to Save Time When Marketing Content on Social Media

What’s that one marketing tool necessary to elevate your brand and grow your business? Social Media Marketing. Over 90% of online marketers agree that social media is crucial for their business. Users have seen a 70% increase in their sales just by actively using Facebook to promote their brand. But there’s a glitch. Creating and sharing … Read more

Scaling Up Your Business: 33 Leaders on the Biggest Mistakes to Avoid

scaling-up-business-mistakes

scaling-up-business-mistakes

Scaling up a business is a very different ball game from starting a business. 

A new level brings with it numerous challenges. If you get it wrong, you will either lose a lot of money, or worse – you might even have to shut down.

The best way to avoid some of these mistakes is to listen to leaders who have successfully scaled up and learn from them. To know more about what mistakes one should avoid, we reached out to several leaders who have built and/or grown successful businesses. We asked them this question:

“What’s one key mistake that CEOs need to avoid when scaling up their business?”

We got answers from 33 globally-renowned leaders – from tech as well as ‘non-tech’ businesses.

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