85-90% of sales training fails to make an impact – ES Research. $5 billion being spent annually in the US on sales training, this amounts to a staggering waste of $4.25 billion a year. You hire the biggest sales guru of all. All your people are excited about the training. Everyone loves the training and speaks volumes of the trainer. And then…nothing happens! Your sales numbers remain the same as before! Bottom line – failure! But Why? There are many reasons, but here’s the … [Read more...]